Benefits

VestraView™ Broadcasting
With VestraView, you own your camera feeds and we give you the power to share these feeds with partners and affiliates with our powerful VestraCloud Sharing module.

  • Send any feed to your broadcast facility in HDSDI with a single click through V-streamer
  • 4 HDSDI outputs standard
  • Optional upgrade to 8 outputs
  • Automate routing and switching with API integration.
  • Custom integration of other streaming video feeds such as SevereStudios and EarthTV.
  • Metadata from cameras and providers including Understory Weather local high-resolution ground truth data.

Establish and extend your presence throughout your viewing area. Grow viewer loyalty in the metro and outlying areas. VestraView™ cameras can be located in every community within your reach. Viewers respond when your weather reports, community events stories and breaking news coverage include live video from their town. When viewers see their neighborhoods on your station, they notice and come back.

Add new sponsors by placing cameras at their facilities and watermarking the video feed. These sponsorships are great tie-ins to your other digital channels. Allowing sponsors to use camera feeds and images on their website creates sponsor loyalty.

 

VestraView™ Cloud Sharing
Instantly share with any affiliated group members. Valuable for everyday stories, game-changing during breaking news. When the cameras in one of your markets are capturing video of breaking news or weather, your group affiliate stations have instant access to the same video. When the news is big in your market, the last thing you have staff or time to do is to patch feeds together for your sister stations. It’s instant and easy!

Leverage your investment by expanding the audience. This is especially valuable during breaking news and weather. Research shows that viewers make long-term station loyalty choices during severe weather and breaking news coverage. Win them then and you win them every day.

Simplify workflow – Videstra group members can automatically access any feed within the group, at any time. Camera feeds from your other stations are as easy to access as your own cameras – right from your house router!

 

VestraView™ Online Publishing

  • Think beyond the living room; go outside and play! Today your viewers spend less time in their living rooms – you should be out there with them. Put your most local content into the hands and hearts of your viewers and conveys your commitment to their communities.
  • Automatic, live publishing. Your website will always have up-to-the-minute views from each neighborhood in your coverage area. All or your news, weather and traffic apps can include images, live views and time-lapse video to match locations around the viewing area.
  • Monetize your digital content and camera feeds in multiple ways by driving more traffic to your website and with new, online sponsorship opportunities for the camera feed itself. Some of your best local advertising opportunities like medical centers, colleges and universities, furniture stores, car dealerships and the like are great prospects to sponsor a live camera at their facility.

Learn more about the VestraView technology.